Feb 26th 2025
BFG® Watch
The BFG® Limited-Edition Elliot Brown Holton Automatic GMT: Form Meets Function
Always Better® | February 27th, 2025
Blue Force Gear has been known to collaborate with brands that match our design philosophy. We manufacture gear for professionals to use to make their lives easier – and better. And the level with which we measure ourselves is exceedingly high. Blue Force Gear came across British watchmaker Elliot Brown and could tell that their standards were aligned with our own. Conversations began, and the BFG Limited-Edition Holton Automatic GMT Watch was born.
The BFG Limited-Edition Holton Automatic Watch by Elliot Brown is the quintessential timepiece for the discerning professional. This exceptional watch, crafted in Poole, England, builds upon Elliott Brown's impressive heritage, which includes exclusive productions for various UK military and police special operations units since their founding in 2013.
At the heart of this timepiece lies a perfect fusion of durability and sophistication. The watch features a robust 43mm stainless steel case finished with a pale gunmetal PVD coating and complemented by a 22mm lug width. The NIVO-colored dial, originally developed for the British military, showcases a subtle yet distinctive semi-gloss BFG reticle logo – a knowing nod to enthusiasts that maintains the brand's understated approach to collaboration.
The watch's functionality seamlessly combines the adventurous spirit of a GMT timepiece with the rugged capability of a dive watch. Its 120-click bezel provides precise timing capabilities, functioning as both a time zone tracker and an elapsed time scale for everyday use. The watch face features Swiss C3 Superluminova for excellent nighttime visibility, while an internal anti-reflective coating ensures clear daytime reading. Because it’s BFG, the lume is done in blue instead of EB’s regular yellow green. This is the first time Elliot Brown has done this.
Powering this masterpiece is the Seiko NH34 automatic movement, housed within a unique anti-shock system. This mechanical marvel converts the natural motion of the wearer's wrist into energy, storing up to 40 hours of power reserve. The movement also drives a practical date function, adding versatility without compromising the clean aesthetic of the dial.
The watch's durability is further enhanced by a screw-down crown and impressive 200-meter water resistance rating. However, perhaps the most groundbreaking feature is the innovative strap system. For the first time in commercial release, the watch incorporates Blue Force Gear's proprietary ULTRAcomp high-performance coated fabric laminate. This revolutionary material surpasses traditional webbing in both strength and abrasion resistance while maintaining a remarkably thin profile. The material's inherent antimicrobial and hydrophobic properties ensure lasting comfort and cleanliness.
This attention to detail in the strap design has practical benefits beyond durability – the thin profile allows the watch to sit lower on the wrist, making the 43mm case wear more like a 41mm. This innovation represents the culmination of nearly a decade of experimentation, dating back to 2013 when early prototypes were first tested with titanium quartz watches.
The BFG Limited-Edition Holton Automatic GMT stands as a testament to thoughtful design and practical innovation, offering a perfect balance of professional functionality and refined aesthetics. It's a timepiece that honors both companies' commitment to excellence while pushing the boundaries of watch design and materials technology. As with other BFG limited edition items, it will only be available while supplies last. It’s priced to be obtainable but not cheap. Perfect for wearing in the field or with a tuxedo while drinking a shaken and not stirred martini. Get yours today and be one of 100 to own this exclusive classic.
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About Blue Force Gear®
BFG, headquartered in Pooler, Georgia, has been a trusted name in professional-grade gear and accessories for two decades. Their commitment to excellence, innovative designs, and use of premium materials have made them a favorite among military, law enforcement, and recreational shooters worldwide.
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